Open-source foresight project on future media

2020 Media Futures is an ambitious, multi-industry strategic foresight project designed to understand and envision what media may look like in the year 2020; what kind of cross-platform Internet environment may shape our media and entertainment in the coming decade; and how our firms and organizations can take action today toward capturing and maintaining positions of national and international leadership.

Explore Scenarios for 2020

Wedia is a media environment of rapid, disruptive, and socially-driven change in which remix is both rampant and legal. Many large institutions have dissolved; solo producers do their own distribution. Technology is powerful, cheap and ubiquitous.


Review Research Findings

Drivers of change are underlying causal forces at work within systems. 2020 Media Futures held Industry Roundtable sessions with representatives from Ontario’s Creative Cluster to uncover these drivers.


Watch Industry Interviews

“One thing that may need to change is levels of funding in certain...legacy institutions.... There is less need for those things to be supported and more need for the monies that are spent supporting that extremely expensive infrastructure to be turned into research and development. I think we would find that there was a great deal more innovation in all aspects of content creation if there was more investment being put into content R&D.” –David Plant, Cameron Thomson Group