Social

Trends and Signals — Social

Trends

Remix Culture: Remix Culture describes the emergence of cultural artifacts and processes created to include recombination of other works, enabled by the digitization of media, as well as the availability of knowledge about others’ creations provided by open, global networks.

Education 2.0: New technologies in the classroom, and the dynamics of the Web, are transforming the ways in which students and teachers interact with educational media and practices, opening the learning experience up to many new approaches.

Game of Life: As the "social web" embeds a layer of additional data on our day-to-day lives, playfulness and competition are assuming larger roles in driving behaviors, connections and discovery.

Attention Fragmentation: The fragmentation of content into smaller bits, consumed rapidly and frequently, has both been driven by and is causing further shifts in cognitive patterns, toward shorter attention spans.

Language Clash: While English has been the dominant language of online content for the past two decades, shifting demographics of technology usage, as well as changing national populations, means this dominant position may be relinquished in the next two decades.

Signals

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